Out with the Old in with the NEW!...Does New Media pose any serious threat to Traditional Media?

So the debate continues. Does New media pose any serious threat to Traditional Media? For years, the main sources of news and information was television, radio and newspapers. Well, we no longer have to endure these boring....for lack of a better word, options. Technology has afforded us such luxuries such as the internet which propells us into a whole new world of communications. RSS feeds, Wikis and blogs and the ever so amazing Social media sites are just a few tools used in PR to reach audiences and share and interact. But, where does this leave our dear old friend Traditional Media? There has been decline over the years in newspaper readership and also television viewership and frankly, I believe traditional media is slowly dying. The fact that these media giants such as the BBC and CNN have sought to create different avenues; one such being creating websites, suggests that they too have foreseen the challenges posed by the emergence of new media.

Well, in a more detailed attempt at answering the question, I have created a Screencast for your viewing. Watch this video below.





View Transcript HERE